Why You Should Add Facial Serums to Your Beauty Routine

Facial serums seem to be flooding beauty aisles everywhere. I feel adding this extra step to your beauty routine is really worth our time and investment.


Why? Because serums offer more targeted results and more potent formulations to help improve your skin.

Think of serums as a way to give your skin an extra boost before you apply your moisturizer. I use serums as a way to treat specific areas that I want to improve my skin such as acne, fine lines, discoloration, etc.


Serums have a smaller molecular structure and therefore they penetrate deeper into the skin surface. They are more potent in their ingredients which makes them more powerful.


Whether you’re already a fan of serums or ready to try one for the very first time, it’s important to know which serums are best to incorporate in your daily routine.


Here are a few examples of serums and the ingredients you should look for to improve your skin…

Natural Citric Acid Serums

Look for serums that contain glycolic acid, lactic acid, salicylic acid and even kojic acid which are natural citric acids that help speed up the exfoliation process, unclogs pores and helps build collagen.

A couple of my faves are:

iS Clinical Active Serum

Drunk Elephant T.L.C. Glycolic Night Serum

Vitamin C Serums

I think everyone from age 18 and up should be using a vitamin C serum daily. This is a potent antioxidant that protects your skin as well as repairs sun damage and builds collagen and elastin. It also helps heal breakouts! A must have product.


My faves are:

iS Clinical Pro-heal serum Advanced Plus

Drunk Elephant C Firma Day Serum

Retinol Serums


Retinol works to neutralize free radicals, stimulate collagen production and accelerate skin turnover, smoothing fine lines and wrinkles and blurring acne marks and other blemishes in the process

My fave:

Drunk Elephant (It’s actually a cream)

Tripeptide Growth Factor Serums


Peptides and Growth factors help support healthy skin structures while diminishing the appearance of fine lines and wrinkles. In addition your skin will look more vibrant.


My fave:

iS Clinical Youth Serum


The rule of thumb is to start out one serum at a time until you decide if it is right for you. Don’t use your face as a science experiment. Start off one serum at night. Use for a few weeks and then start incorporating a daytime serum. Always start off slow and build from there.


For more tips on skincare, makeup, haircare, and more download my FREE Beauty Guild here.

Published by

tvbeautycoach

Celebrity Makeup Artist, National TV Personality, Best Selling Author, Self-esteem & Empowerment Coach Website: www.michellephillips.com Facebook: www.facebook.com/MichellePhillipsBeautyCoach Twitter: @TVBeautyCoach The Beauty Blueprint 8 Steps to Building the Life and Look of Your Dreams Michelle Phillips is a leading authority in the beauty industry and one of the most influential makeup artists the entertainment industry. With over 25 years experience Michelle works with national television networks, on movie sets, with top photographers, and magazines in the business including Swiss Vogue and Maxim Magazine. You may have seen Michelle on TV shows and Networks such as; HGTV, HSN, CBS, NBC, FOX, Oxygen and TLC sharing her tips and techniques that have made her one of the most renowned beauty experts in the industry who has worked with celebrities such as Katie Couric, Colbie Caillat, Condoleezza Rice, Sigourney Weaver, Clint Eastwood, and Presidential Candidate Mitt Romney. Michelle’s best selling book “The Beauty Blueprint” has opened up opportunities for Michelle to share her message on speaking tours with inspirational icons such as Wayne Dyer and Louise Hay giving women around the globe powerful tools of transformation; a transformation to not just look amazing but to BE amazing!